Fishing Calender
The Influencer Gold Rush That Wasn’t
Early on, it worked. Small creators. Real audiences. Loose incentives. Brands borrowing credibility they hadn’t yet earned and paying fairly for the privilege.
No tall tales, no magic lures. Just a skeptical eye on new water, knowing most splashes are noise, but some ripples mean it’s time to cast.
Fishing Calender
Early on, it worked. Small creators. Real audiences. Loose incentives. Brands borrowing credibility they hadn’t yet earned and paying fairly for the privilege.
Fishing Calender
Most retail media networks were not built to serve advertisers. They were built to monetize existing traffic as quickly as possible.